Props UGC, Guess the Movie Game

Understanding the Props UGC, Guess the Movie Game brief

Props is a free daily puzzle where you guess a movie from three prop illustrations, billed as Wordle for film fans. The task is simple: screen-record yourself playing today’s puzzle, react to each clue, and post it as a short. The brief says genuine reactions beat polish and supplies the hook “Can YOU guess the movie from 3 props?”

One rule decides most rejections: a caption or thumbnail that spoils the answer is rejected. A new puzzle each day means you can post a new video daily while the budget lasts. Pay is $1 per 1,000 views on all four apps, with a $2 minimum at 2,000 views and a $75 cap per post.

What the public activity tells you

10 posts have been approved with 9.1K views between them and $2.22 reported spent. That is about 912 views and $0.22 per approved post on average. The biggest clip has 2.5K views, 28% of the total. Past approvals don’t show that new clips are being approved or paid today.

Who is earning

mohamedgado earned $2.02 from 6 approved clips, 91% of the $2.22 spent so far, about $0.34 a clip and 1.4K views a clip. The other 2 clippers shared the remaining $0.20, an average of $0.10 each.

What the top clips look like

Of the top 6 clips, 4 are on Instagram and 2 on YouTube. They range from 15 to 2.5K views. محمد ابراهيم رشاد جادو made 3 of them and Heart made 2. At the listed terms, the lowest of them, with 15 views, falls short of the minimum and earns nothing.

How it compares with other UGC campaigns

The 112 other live UGC campaigns that pay for TikTok have a median rate of $2 per 1,000 views. This one pays $1, less than 66% of them. An approved post here averages 912 views. Across 68 live UGC campaigns with at least 5 approved posts the median is 4.8K, so posts here get about 81% fewer. Spending works out to $0.74 per clipper so far, against a median of $38.24 across 64 comparable campaigns.