UGC Campaign (Private)

What the public activity tells you

5.1K posts have been approved with 139.5M views between them and $163,204.58 reported spent. That is about 27K views and $31.78 per approved post on average. The biggest clip has 2.5M views, 2% of the total. Past approvals don’t show that new clips are being approved or paid today.

How often posts get approved

3.5K posts were approved on 29 of the 30 days from October 14 to November 12. Approvals came on most of those days rather than in a few batches. The busiest day was November 8, with 266. In the last 7 days the source counted 20M views and 1397 approvals, against 19M views and 913 the week before.

Who is earning

The top 3 clippers earned $53,758 between them, 33% of the $163,205 spent so far. siyp earned $28,100 from 389 approved clips, about $72.24 a clip and 77K views a clip. The other 59 clippers shared the remaining $109,447, an average of $1,855 each.

What the top clips look like

Of the top 10 clips, 8 are on YouTube, 1 on TikTok and 1 on Instagram. They range from 1.6M to 2.5M views. Syph made 3 of them. The biggest one passed the $1,076 cap per post at about 1.1M views, so its other 1.4M views earned nothing extra. At the listed terms, the lowest of them comes to about $1,076 before fees.

How it compares with other UGC campaigns

The 112 other live UGC campaigns that pay for TikTok have a median rate of $2 per 1,000 views. This one pays $1.50, less than 56% of them. An approved post here averages 27K views. Across 68 live UGC campaigns with at least 5 approved posts the median is 4.7K, so posts here get about 5.8 times as many. Spending works out to $2,632 per clipper so far, against a median of $37.76 across 64 comparable campaigns.

Other campaigns from BloxClips

BloxClips has 1 other campaign on record here, now open. Together they report 230 approved posts and $9,451 spent. At $1.50 per 1,000 views, this one pays more than any of them ($1).

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